On September 1st , Alexey Fursin,  Department Head of Entrepreneurship and Innovative Development of Moscow city, visited Choupette's office.

Alexey Anatolyevich held a meeting with Choupette managers, where they discussed the development of the company, Russian production and the problems facing the brand. The personal attention of the EID department head was given to the topic of school clothes. For this years September 1st , Choupette made about 300,000 school uniform sku's.

“With surprise (and with pleasure) I learned that the market is doing well,” A.A. wrote in his telegram channel Alexey Fursin, - Confident optimism comes from the confident leadership, although there were different problems. For example, about the need for many industries to train qualified specialists.”

The meeting was held in an atmosphere of positive and wonderful mood, which corresponds to the general mood on the Knowledge Day. Alexey Fursin highly appreciated the team that forms the pace of brand development and talked about the need to take special support measures.

The opening of the Choupette store took place on August 13 in the city of Raipur. It is located in the largest shopping center in Central India - Magneto The Mall and became the second outlet of the brand in the country. The area of ​​the store was 46.5 square meters. meters.

The bright space presents a wide range of goods, including all major product categories: fashion collections from 0 to 12 years old, sets for newborns, ceremonial outfits, pajamas, underwear, shoes and accessories.

“Last week we celebrated the anniversary of our first store in Delhi and today we are opening a store in Raipur,” says Marina, Choupette's partner in India. “We have ambitious growth plans and the warm welcome of our customers keeps us going.”

In India, Choupette is also available at the New Daly mono-brand store, online store, and Tata CLiQ Luxury marketplace.

On July 15, the Russian children's clothing brand Choupette celebrated its 15th anniversary. The founders of the brand tremble at each stage of its development, and this year they celebrated the anniversary with special joy. “For me, Choupette is associated with a child who needs to be taken care of every day, give him your love, think about his future and, of course, get great joy from being involved in him,” Anastasia Vasilkova, TM Choupette Development Director, shares her thoughts.

In Moscow, in honor of the birthday, a festive show took place. The event was held in the shopping center "Oceania". The fashion show was attended by professional models, as well as the winners of competitions held for the brand's anniversary. There was a child with a disability present at the show and it was a great joy for the brand to see all children participate equally in the celebration.

For its anniversary, the Choupette brand has updated the space of the head office. “We will be glad to see our partners in a new cozy meeting room and a large bright showroom!” - says Anastasia Vasilkova.

Last week, Russian capital hosted the first season of Moscow Fashion Week. The Russian children's clothing brand Choupette took part in the event and presented elegant dresses from the new collection on the runway.

Models showed outfits that reflect the main trends of the season. Dresses decorated with tulle, lace, sequins and fringe created a fabulous atmosphere.

More than 450 designers presented their collections at Moscow Fashion Week, including Alena Akhmadullina and Valentin Yudashkin.